As October approaches, taco enthusiasts eagerly anticipate National Taco Day, which this year falls on October 1. This date is particularly noteworthy as it coincides with Taco Tuesday, a day celebrated by fans of the beloved Mexican dish. Taco Bell has made headlines by announcing that National Taco Day will now always occur on the first Tuesday of October, a change that promises to spice up the festivities.
The decision to shift National Taco Day from its traditional date of October 4 was made in collaboration with Taco Bell and the National Day Calendar. This change comes after Taco John’s, a competitor, relinquished its trademark on “Taco Tuesday,” allowing Taco Bell to advocate for a broader celebration of the day. Marlo Anderson, founder of the National Day Calendar, expressed excitement about this alignment, stating that it creates “the Taco Tuesday of all Taco Tuesdays.” This new tradition is set to enhance the taco-loving experience for fans across the nation.
This year, Taco Bell is rolling out an enticing array of deals on both October 1 and the original date of October 4, ensuring that taco lovers have multiple opportunities to indulge in their favorite treats. Taco Bell has crafted a day-long celebration featuring hourly deals on $1 tacos, starting at 1 p.m. ET. Taco Bell Rewards members will have exclusive access to these deals, with a limited number of tacos available for redemption each hour.
Here’s a breakdown of the $1 taco deals available throughout the day:
- 1 p.m. ET / 10 a.m. PT: Crunchy Taco
- 2 p.m. ET / 11 a.m. PT: Double Stacked Taco
- 3 p.m. ET / 12 p.m. PT: Chalupa Supreme
- 4 p.m. ET / 1 p.m. PT: Nacho Cheese Doritos Locos Taco
- 5 p.m. ET / 2 p.m. PT: Cantina Chicken Crispy Taco
- 6 p.m. ET / 3 p.m. PT: Cantina Chicken Soft Taco
- 7 p.m. ET / 4 p.m. PT: Soft Taco Supreme
- 8 p.m. ET / 5 p.m. PT: Cheesy Gordita Crunch
- 9 p.m. ET / 6 p.m. PT: Crunchy Taco Supreme
- 10 p.m. ET / 7 p.m. PT: Soft Taco
In addition to the National Taco Day festivities, Taco Bell has planned a month-long celebration with special Taco Tuesday promotions available exclusively through the Taco Bell app. Here’s what customers can look forward to:
- October 8: Five Rewards Members will win a VIP visit to the Taco Bell Test Kitchen.
- October 15: 500 Rewards Members will win a free taco every Taco Tuesday for a year.
- October 22: 50,000 Rewards Members can select from one of eight Taco Bell classics for just $1.
- October 29: A chance to win one of 500 limited-edition Taco Bell merchandise items.
These promotions are designed to engage Taco Bell’s loyal customer base while also attracting new fans to the brand. With the combination of National Taco Day and Taco Tuesday, this October is set to be a taco lover’s dream, filled with delicious deals and exciting opportunities to indulge in the culinary delight that is the taco.
Mark your calendars and prepare your taste buds for a month of taco-themed celebrations, starting with the highly anticipated National Taco Day on October 1. Whether you’re a fan of the classic crunchy taco or prefer something more adventurous like the Cheesy Gordita Crunch, Taco Bell has something for everyone to enjoy during this festive time.
