OnePlus 12 Smartphone Prioritizes Battery Life and Durability Over AI Features

The OnePlus 12 smartphone has taken a refreshing approach by focusing on the essentials rather than chasing the latest AI trend. In a tech landscape dominated by AI features, OnePlus has chosen to prioritize battery life, durability, and overall performance, making it a standout in the flagship phone market.

One of the noticeable omissions from the OnePlus 12’s sales pitch is AI integration, a move that sets it apart from its competitors. While Samsung and Google have been heavily promoting AI features, OnePlus has opted to return to the basics, and it seems to have paid off.

Battery life, often overlooked in the mobile tech sphere, has been a significant focus for OnePlus. The device boasts exceptional battery performance, outperforming many major flagship phones in recent months. Additionally, wireless charging, a standard feature for flagship phones in 2024, has made a return after being absent in the OnePlus 11. The IP rating has also been upgraded to IP65, enhancing the device’s long-term durability.

Verge Score

OnePlus 12 – $799.99

The Good

  • Excellent all-day-and-then-some battery life
  • Big, vibrant display
  • Top-tier processor and ample storage
  • Good camera with impressive color processing

The Bad

  • Lacks full IP68 rating
  • Four years of OS upgrades now lags behind category best

Despite these improvements, the OnePlus 12 comes with a price increase of $100 compared to its predecessor, priced at $799. However, it still remains relatively affordable for a high-end phone with a large 6.8-inch display. The OnePlus 12 offers a compelling package that competes with ‘Pro’ or ‘Plus’ titled phones while being more budget-friendly.

While the OnePlus 12 may not feature groundbreaking AI technology seen in Samsung or Google ads, it has proven that AI on mobile devices is not yet indispensable. For users looking for a device that excels in battery life, durability, and overall performance without compromising on essential features, the OnePlus 12 presents a compelling option.


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