Yale biophysics department embraces chaos from Twitter misidentification, including from Dick Vitale
March Madness is in full swing, and with it comes the excitement and chaos that fans have come to expect. However, the chaos has extended beyond the basketball court and into the realm of social media, specifically Twitter.
The Yale Molecular Biophysics and Biochemistry department’s Twitter account, @YaleMBB, found itself at the center of a case of mistaken identity. Due to its username similarity to the Yale men’s basketball program’s account, @YaleMBasketball, the biophysics department’s account has been bombarded with notifications meant for the basketball team.
This mix-up reached new heights following Yale’s surprising 80-76 victory over No. 4 seed Auburn in the NCAA tournament. Even legendary sports broadcaster Dick Vitale inadvertently contributed to the confusion by tweeting at the @YaleMBB account, mistaking it for the official basketball account.
Despite the department’s bio clearly stating that it is not the official men’s basketball account, they have embraced the situation with good humor and remain supportive of the Bulldogs’ success in the tournament. While they may not provide game updates, their enthusiasm for the Cinderella team is unwavering.
Both the biophysics department and the basketball team’s accounts have taken the mix-up in stride, showcasing a lighthearted approach to what could have been a confusing and frustrating incident. The playful interaction between the two accounts has added an entertaining twist to the ongoing March Madness frenzy.
As the tournament continues, the Yale biophysics department’s Twitter account may find itself inundated with more notifications, but it seems they are taking it all in good fun.
