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Business

Wendy’s to Launch Orange Dreamsicle Frosty on March 19

Wendy’s, the popular fast-food chain, is set to launch a new addition to its menu that is sure to bring back childhood memories. The Orange Dreamsicle Frosty, inspired by the classic combination of orange and vanilla, will be joining the lineup of Frosty flavors, marking a nostalgic twist on the beloved frozen dessert.

Scheduled for a nationwide release on March 19, the Orange Dreamsicle Frosty is expected to be a limited-time offering, adding a refreshing touch to Wendy’s menu just in time for spring. This new creation is described as a blend of cool and creamy orange notes combined with the signature Vanilla Frosty base, promising a delightful burst of flavor that harkens back to the popular childhood treats like the Orange Creamsicle and Orange Julius.

According to John Li, Wendy’s Global VP of Culinary Innovation, the inspiration for the Orange Dreamsicle Frosty came from an unexpected source – the fragrance counter. Li revealed that the culinary team drew inspiration from the world of cosmetics, particularly noting the trend of citrus aromas in products from brands like Sephora and Bath and Body Works. By incorporating these popular fragrance trends into their culinary creations, Wendy’s aims to resonate with their fans and offer a unique sensory experience.

With the launch of the Orange Dreamsicle Frosty, Wendy’s is not only tapping into the nostalgia of a beloved childhood flavor but also embracing the seasonal celebration of citrus, making it a fitting addition to their menu as the winter transitions into spring. As fans eagerly await the arrival of this new Frosty flavor, it’s clear that Wendy’s continues to innovate and surprise with their creative culinary offerings.

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