Chinese e-commerce app Temu to air second Super Bowl ad
Chinese e-commerce app Temu, operated by PDD Holdings, is set to air its second Super Bowl ad and launch a $10 million giveaway promotion, signaling its aggressive expansion in the U.S. market. Despite mixed reviews of its previous ad, Temu’s parent company, PDD, remains committed to penetrating the U.S. market, with plans to offer $5 million in coupons and credits as part of an ongoing initiative. Temu’s heavy investment in marketing, particularly on platforms like Facebook, has resulted in substantial user acquisition, making it the most downloaded app in the U.S. last year.
Bud Light’s Bold Move: Super Bowl Ad with Post Malone and Peyton Manning
Anheuser-Busch InBev SA is reshaping public perception of Bud Light with a new Super Bowl ad featuring Post Malone, Peyton Manning, and Dana White. The ad introduces the Bud Light Genie and aims to dispel controversy from a previous partnership. Investors are looking to the potential impact of Donald Trump’s support for Bud Light, while the brand’s future success hinges on appealing to a more youthful audience. AB InBev’s strategy includes upgrading Bud Light, strengthening the brand, and intensifying marketing efforts, with the new Super Bowl ad aligning with this approach.
Iconic Super Bowl National Anthem Performances
Explore some of the most iconic Super Bowl national anthem performances, from Faith Hill’s drum and bagpipe accompaniment to Lady Gaga’s vocal-focused rendition. These performances have left a lasting impact on viewers and set the bar for future renditions.
Controversy over Uber Eats’ 2024 Super Bowl Commercial
Uber Eats’ 2024 Super Bowl commercial featuring a peanut allergy joke has sparked criticism for insensitivity. The inclusion of the joke has led to backlash on social media, with users expressing concern over the portrayal of a life-threatening medical condition. The controversy serves as a reminder of the importance of sensitivity and awareness when addressing health-related issues in mainstream media.
How to Watch the 2024 Super Bowl: Time, Cable, and Streaming Options
Get ready for the 2024 Super Bowl featuring the Kansas City Chiefs and the San Francisco 49ers at Allegiant Stadium in Las Vegas. The event will include performances by Usher, celebrity appearances, and entertaining commercials. Find out how to watch the game on cable or online, including a kid-friendly version on Nickelodeon.
Popeyes Enlists Ken Jeong for First-Ever Super Bowl Commercial
With the 2024 Super Bowl approaching, Popeyes is gearing up for its first-ever Super Bowl commercial featuring Ken Jeong. The ad, directed by Grammy winner Calmatic, will showcase Popeyes’ new wings and is set to capture the attention of over 100 million viewers. Ken Jeong’s personal connection to Popeyes and his ad-libbing skills add an authentic and entertaining touch to the collaboration, making the commercial a joy to watch. The 60-second commercial, developed with McKinney, will also feature a cameo from Ken Jeong’s real-life BFF, Mocha, ensuring that Popeyes’ presence is felt throughout the event.
Delicious Super Bowl Dips to Elevate Your Game Day Snacking
Get ready for the Super Bowl with these delicious dip recipes that will elevate your game day snacking experience. From classic favorites like spinach artichoke dip to unique options like crab rangoon dip, there’s something for everyone to enjoy while watching the big game.
Super Bowl Chicken Consumption Estimated at 1.45B Wings
Get ready for Super Bowl Sunday with an estimated 1.45 billion chicken wings expected to be consumed by football fans. The National Chicken Council attributes the flat projection to economic factors and decreased chicken production, leading to higher demand and wholesale prices. Retail and frozen wing prices have also seen a decline, making it a great time for wing lovers. This massive consumption is enough to distribute four wings to every man, woman, and child in the United States.
Chipotle Offers Free Queso Blanco Deal for Super Bowl
Chipotle Mexican Grill is celebrating the upcoming Super Bowl by offering a free small side of Queso Blanco with the purchase of any entrée for an entire week. Customers can use the promo code QUESO24 to redeem their complimentary Queso Blanco when ordering through the Chipotle app or website. This limited-time promotion provides an enticing incentive to indulge in Chipotle’s flavorful offerings as the Super Bowl approaches.
Texans’ C.J. Stroud Teams Up with Cheetos for New Flavor and Super Bowl Watch Party
Houston Texans quarterback C.J. Stroud, who made a significant impact in the 2023 season, has now teamed up with Cheetos to introduce a new flavor ahead of the Super Bowl. Stroud, the No. 2 overall draft pick, led the Texans…