Super Bowl

Paramount Makes History with Record Super Bowl 58 Ad Sales

Paramount breaks records with Super Bowl 58 ad sales, surpassing Fox’s previous year revenue. Despite speculation about Taylor Swift’s impact, her presence had minimal effect. Advertisers include auto companies, telecom firms, candy manufacturers, and movie trailers. With 70 ad slots, the marketplace has rapidly filled up, with positions already locked in. Paramount’s success is a testament to the enduring appeal and commercial success of the annual sporting event.

Better Business Bureau Warns Fans of Counterfeit Merchandise and Scams Ahead of Super Bowl 2024

As Super Bowl 2024 approaches, the Better Business Bureau warns fans to be vigilant against counterfeit merchandise and scams when shopping for team gear and sports memorabilia. With the ease of online shopping, distinguishing genuine products from fakes has become increasingly challenging. The organization advises consumers to thoroughly research companies, use credit cards for transactions, and be cautious of unusually low prices. Additionally, fans are urged to be aware of the distinction between ‘game-used’ and ‘game-issued’ items, and to look for certificates of authenticity when purchasing autographed memorabilia. The Better Business Bureau also cautions individuals participating in charity auctions to remain vigilant and work with sellers who offer a full refund guarantee.

Quick and Easy Super Bowl Pizza Dip Recipe

Get ready for the Super Bowl with a quick and easy crowd-pleaser – pizza dip! With just four simple ingredients, this low-carb option is perfect for your party. Soften cream cheese, layer with spaghetti sauce, mozzarella, and pepperoni, then bake for 20 minutes. Serve with tortilla chips or crackers and impress your guests!

Chinese e-commerce app Temu to air second Super Bowl ad

Chinese e-commerce app Temu, operated by PDD Holdings, is set to air its second Super Bowl ad and launch a $10 million giveaway promotion, signaling its aggressive expansion in the U.S. market. Despite mixed reviews of its previous ad, Temu’s parent company, PDD, remains committed to penetrating the U.S. market, with plans to offer $5 million in coupons and credits as part of an ongoing initiative. Temu’s heavy investment in marketing, particularly on platforms like Facebook, has resulted in substantial user acquisition, making it the most downloaded app in the U.S. last year.

Bud Light’s Bold Move: Super Bowl Ad with Post Malone and Peyton Manning

Anheuser-Busch InBev SA is reshaping public perception of Bud Light with a new Super Bowl ad featuring Post Malone, Peyton Manning, and Dana White. The ad introduces the Bud Light Genie and aims to dispel controversy from a previous partnership. Investors are looking to the potential impact of Donald Trump’s support for Bud Light, while the brand’s future success hinges on appealing to a more youthful audience. AB InBev’s strategy includes upgrading Bud Light, strengthening the brand, and intensifying marketing efforts, with the new Super Bowl ad aligning with this approach.

Iconic Super Bowl National Anthem Performances

Explore some of the most iconic Super Bowl national anthem performances, from Faith Hill’s drum and bagpipe accompaniment to Lady Gaga’s vocal-focused rendition. These performances have left a lasting impact on viewers and set the bar for future renditions.

Controversy over Uber Eats’ 2024 Super Bowl Commercial

Uber Eats’ 2024 Super Bowl commercial featuring a peanut allergy joke has sparked criticism for insensitivity. The inclusion of the joke has led to backlash on social media, with users expressing concern over the portrayal of a life-threatening medical condition. The controversy serves as a reminder of the importance of sensitivity and awareness when addressing health-related issues in mainstream media.

How to Watch the 2024 Super Bowl: Time, Cable, and Streaming Options

Get ready for the 2024 Super Bowl featuring the Kansas City Chiefs and the San Francisco 49ers at Allegiant Stadium in Las Vegas. The event will include performances by Usher, celebrity appearances, and entertaining commercials. Find out how to watch the game on cable or online, including a kid-friendly version on Nickelodeon.

Popeyes Enlists Ken Jeong for First-Ever Super Bowl Commercial

With the 2024 Super Bowl approaching, Popeyes is gearing up for its first-ever Super Bowl commercial featuring Ken Jeong. The ad, directed by Grammy winner Calmatic, will showcase Popeyes’ new wings and is set to capture the attention of over 100 million viewers. Ken Jeong’s personal connection to Popeyes and his ad-libbing skills add an authentic and entertaining touch to the collaboration, making the commercial a joy to watch. The 60-second commercial, developed with McKinney, will also feature a cameo from Ken Jeong’s real-life BFF, Mocha, ensuring that Popeyes’ presence is felt throughout the event.

Delicious Super Bowl Dips to Elevate Your Game Day Snacking

Get ready for the Super Bowl with these delicious dip recipes that will elevate your game day snacking experience. From classic favorites like spinach artichoke dip to unique options like crab rangoon dip, there’s something for everyone to enjoy while watching the big game.