Qatar Airways Named Title Partner for 2025 British & Irish Lions Tour to Australia
Qatar Airways has been named the Title Partner and Official Airline Partner for the British & Irish Lions Tour to Australia in 2025. This prestigious rugby event will kick off on June 28, 2025, featuring thrilling Test matches against the Wallabies in major cities like Brisbane, Melbourne, and Sydney. With Qatar Airways facilitating travel for fans and players alike, anticipation is building for an unforgettable summer of world-class rugby.
Las Vegas Tourism Chief Faces Investigation Over WNBA Sponsorship Deals
Las Vegas tourism chief, Steve Hill, faces scrutiny over potential WNBA rules violations in $100,000 sponsorship deals for Aces players. The investigation led by Steven Kobre seeks to determine if the agreements breached salary-cap regulations, with Hill asserting compliance with WNBA policies. Despite controversy, the CEO stands by the legitimacy of the sponsorship offers, emphasizing the commitment to players and their contributions to promotional activities.
Crypto.com Expands Global Visibility Through F1 Sponsorship
Crypto.com is ramping up its sponsorship of F1 events to boost global visibility and attract non-crypto audiences. With successful outcomes like a user count increase and major deals like renaming the Staples Center, Crypto.com is investing millions in sponsorships to solidify its industry position.
J.P. Morgan Payments to Facilitate Merchandise Transactions at Formula One Miami Grand Prix
J.P. Morgan Payments partners with South Florida Motorsports to enhance merchandise transactions for the upcoming Formula One Crypto.com Miami Grand Prix. The collaboration includes the use of biometric payment technology for seamless in-store and online shopping experiences, building upon the success of a previous pilot. With nearly half of U.S. online shoppers already using biometric authentication, the move aims to streamline purchases and elevate the fan experience for the 2024 event.
Fresh Del Monte Official Gold Sponsor of Miami Open Tennis Tournament
Fresh Del Monte, the world’s leading producer of fresh fruits and vegetables, has announced its official gold-level sponsorship of the Miami Open Tennis Tournament. The event will now feature Fresh Del Monte’s products, offering a refreshing and healthy experience for fans, volunteers, staff, and players. Attendees at the tournament will have the opportunity to enjoy Fresh Del Monte’s lineup of sweet, delicious pineapples and fresh-cut fruit products. The brand also plans to engage with spectators through various interactive activities, including taking over the stadium’s video boards and offering fans the chance to win seat upgrades by scanning an on-screen QR code.