All Blacks to Face Fiji in Pivotal U.S. Rugby Match

The All Blacks are set to face Fiji in San Diego this Friday night, marking a pivotal effort by New Zealand Rugby to expand the sport’s reach in the U.S. With around 35,000 fans expected at Snapdragon Stadium, this match aims to attract new fans and elevate rugby’s profile in America. As the All Blacks leverage their storied history and engage with younger audiences, this game could be a catalyst for rugby’s growth in the competitive U.S. sports market.