Google Pixel Super Bowl Ad Sparks Conversation About Accessibility in Technology
The recent Google Pixel Super Bowl ad featuring the Guided Frame accessibility feature has sparked conversation about the importance of accessibility in technology. The feature, which uses AI and facial recognition to assist individuals who are blind or have low vision in taking photos, has been expanded to include the rear camera and can recognize faces, pets, food, and some objects. Head of brand accessibility at Google, KR Liu, emphasizes the significance of disability representation and culture, stating that people with disabilities want to be a part of society and have the same passion as everyone else. Looking ahead, Liu believes that AI will continue to drive innovation in the accessibility space, building tools that cater to the needs of the disabled community at an accelerated pace.
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