Durex Announces ‘Come Run’ April Fool’s Day Campaign in Singapore
Durex Singapore announces the ‘Come Run’ as an April Fool’s Day prank, inviting couples to participate in an adults-only night run. Although the event is a joke, Durex will still be giving away exclusive race packs to those who registered, containing $100 worth of goodies. The brand has a history of April Fool’s pranks, including marketing unusual flavored condoms. The first 100 to register for the ‘race’ are entitled to a Durex Race Pack, available for collection at designated locations.