Business

T-Mobile to Include Hulu With Ads in Top-Tier Wireless Plan at No Extra Cost

T-Mobile is set to enhance its top-tier wireless plan by including the ad-supported version of Disney’s Hulu at no extra cost. Starting from January 24, 2024, customers subscribed to T-Mobile’s Go5G Next unlimited plan will receive Hulu With Ads, which is typically priced at $7.99 per month, as part of their package.

Under this arrangement, T-Mobile will pay a wholesale per-subscriber fee to Hulu for the content provided. This addition complements the existing offerings of Netflix and Apple TV+ at no additional charge, along with free season-long subscriptions to MLB.TV for T-Mobile customers.

According to T-Mobile, the combined value of the free streaming services included with Go5G Next exceeds $35 per month or over $400 per year. The plan is priced starting at $100 monthly for a single line, and goes up to $225 monthly for four lines.

Mike Katz, T-Mobile’s president of marketing, strategy, and products, emphasized, ‘T-Mobile customers get the best value and the best entertainment streaming bundle in wireless—just for being customers, without having to pay a penny more.’

With the addition of Hulu With Ads, customers on Go5G Next will have access to a wide range of hit TV shows, movies, and specials, including popular titles like ‘Abbott Elementary,’ ‘The Bear,’ ‘The Handmaid’s Tale,’ and ‘Only Murders in the Building.’

Furthermore, T-Mobile is working on integrating its systems with Hulu’s, and once completed in the coming months, customers may need to adjust the payment method on their new Hulu account. The carrier will provide easy instructions when the integration is ready.

In addition to the streaming benefits, Go5G Next customers will also enjoy other perks such as free in-flight Wi-Fi and streaming on major airlines, free high-speed data in over 215 destinations, Scam Shield robocall blocking, and more.

This move by T-Mobile demonstrates the ongoing trend of wireless carriers expanding their offerings beyond just connectivity, aiming to provide added value and entertainment options to attract and retain customers.

Image: Hulu’s ‘Only Murders in the Building’

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