Sony has introduced the new Bravia 7 series smart TVs in India, showcasing the company’s Cognitive processor XR, mini LED, and XR Triluminos Pro technology. The series offers Google TV integration and Sony Pictures Core movie service, providing a comprehensive entertainment experience.
The Bravia 7 series is available in 55-inch, 65-inch, and 75-inch screen sizes, catering to varying consumer preferences. Equipped with Studio Calibrated modes and IMAX Enhanced certification, the TVs support Dolby Atmos and Dolby Vision for immersive audio-visual experiences.
Featuring a mini LED panel with XR contrast booster, the Bravia 7 series enhances image depth and detail by controlling backlighting, resulting in superior contrast and brightness. Additionally, the TVs include XR 4K upscaling and XR motion clarity technologies for enhanced picture quality.
Designed for gaming enthusiasts, the Bravia 7 series offers auto HDR tone mapping and game mode integration with PS5 for minimal lag. The TVs support 4K/120fps with variable refresh rate (VRR) and auto low latency mode (ALLM) for a seamless gaming experience.
With two side-mounted speakers featuring acoustic multi-audio and voice zoom 3 technology, the Bravia 7 series enhances sound quality and dialogue clarity. The XR surround feature upscales audio to 5.1.2ch sound, providing a cinematic audio experience.
For gaming customization, the series includes a Game Menu where users can adjust settings like VRR and Motion Blur Reduction with ease. The TVs are priced competitively, with the 55-inch model starting at ₹1,82,990 and the 65-inch model priced at ₹2,29,990.
