Dunwoody, Georgia – Starting Monday, Perimeter Mall will implement a paid parking system affecting approximately 300 spaces near its main entrance. This new initiative will cost shoppers $2 per hour, with a maximum daily parking fee capped at $10. While this change represents a small portion of the mall’s total 7,000 parking spots, it marks a significant shift in how visitors will access the popular shopping destination.
Brookfield Properties, the management company behind Perimeter Mall, has stated that the decision to charge for parking is part of a trial program. The aim is to evaluate the effectiveness of this approach in managing mall traffic, which has seen a slight uptick for the first time in a decade. Signs will be strategically placed around the designated parking area to guide customers through the payment process.
In a community-focused effort, the mall has pledged to donate $1 from each parking fee to Fur Kids, a local animal rescue organization. This initiative is designed to give back to the community while implementing the new parking policy.
Perimeter Mall, a well-known shopping hub in the Atlanta area, is one of the first malls in the region to adopt paid parking. As consumer behavior shifts and mall traffic increases, management hopes this trial will help streamline operations and enhance the shopping experience for visitors.
As the implementation date approaches, shoppers are encouraged to familiarize themselves with the new parking system to ensure a smooth experience when visiting the mall. The trial will be closely monitored, and feedback from customers will be crucial in determining the future of paid parking at Perimeter Mall.
This move comes amid broader trends in retail and shopping habits, as malls adapt to changing consumer preferences and seek innovative ways to enhance their services. Perimeter Mall’s management is optimistic that this initiative will not only improve parking availability but also contribute positively to local charitable efforts.
For shoppers, this new parking policy may require some adjustment, but it also presents an opportunity to support a worthy cause while enjoying a day of shopping. As the trial progresses, updates on the effectiveness of the paid parking system and its impact on the mall’s operations will be shared with the community.
In the coming weeks, shoppers will be watching closely to see how this initiative unfolds and whether it leads to a permanent change in the mall’s parking policies. As local businesses and community organizations continue to navigate the evolving landscape, Perimeter Mall’s approach may serve as a model for other shopping centers in the area.
