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Business

Oreo and Sour Patch Kids Collab on New Limited-Edition Cookies

The latest innovation in the world of cookies has arrived as Oreo and Sour Patch Kids join forces to create a unique and exciting treat for consumers. The new limited-edition Oreo Sour Patch Kids cookies are set to tantalize taste buds with a sweet yet sour flavor profile that is sure to make a statement.

Available for pre-order starting Wednesday, April 24 on Oreo.com, these new cookies will officially hit stores on May 6. Priced at $4.50 online and $5.29 in stores, the Oreo Sour Patch Kids cookies feature both the cookie and creme filling infused with the iconic flavors and colors of Sour Patch Kids.

This collaboration marks another colorful addition to the Oreo lineup, following the release of Oreo Space Dunk cookies earlier this year. With a cosmic creme filling in blue and pink hues, mixed with popping candy particles, Oreo continues to push the boundaries of cookie creativity.

Caroline Suppiger, Oreo senior associate brand manager, expressed the brand’s excitement about the partnership, stating, “The Oreo brand is always looking for playful ways to excite our fans. What better and more unexpected way to do that than letting Sour Patch Kids playfully take over our cookie?”

Grace Howard, Sour Patch Kids innovation brand manager, also shared her enthusiasm for the collaboration, emphasizing the mischievous twist on the classic cookie. Both brands are eager to see the reaction from fans to this limited-edition creation.

In addition to the cookies, fans can show their love for Oreos and Sour Patch Kids with exclusive merchandise featuring brand imagery. From crewneck shirts to bucket hats, these items will be available on oreo.com starting May 2, while supplies last.

As the world eagerly anticipates the release of the Oreo Sour Patch Kids cookies, it’s clear that this unique combination of flavors is set to make a splash in the snack industry. Stay tuned for more updates on this exciting collaboration between two beloved brands.

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