Netflix has made a groundbreaking move by securing a 10-year, multibillion-dollar deal for the exclusive rights to W.W.E.’s flagship weekly wrestling show, ‘Raw.’ This partnership marks a significant expansion of live content for the streaming service, with ‘Raw’ scheduled to debut on Netflix in January of next year.
The deal, announced by Netflix and TKO Group, W.W.E.’s parent company, also includes the streaming rights for W.W.E.’s other shows and specials outside the United States. The agreement, which comes at a cost of over $5 billion, is set to span a decade, with the possibility of a 10-year extension or the option to opt out after five years, as per TKO Group’s regulatory filing.
This move underscores Netflix’s strategic shift towards live events and further diversification of its content offerings. The streaming giant’s acquisition of ‘Raw’ is a bold step into the world of professional wrestling, positioning Netflix as a major player in the entertainment industry.
The addition of ‘Raw’ to Netflix’s lineup will undoubtedly enhance the platform’s appeal to a wider audience, offering fans access to the thrilling world of professional wrestling. With this monumental deal, Netflix continues to solidify its position as a dominant force in the streaming landscape, catering to diverse entertainment preferences and expanding its global reach.
Stay tuned for more updates as Netflix prepares to bring the electrifying action of ‘Raw’ to audiences worldwide, setting the stage for an exciting new era in streaming entertainment.
