In a groundbreaking move for gamers, Microsoft has announced that the highly anticipated Call of Duty: Modern Warfare III will be available on Xbox Game Pass starting July 24, 2024. This marks a significant milestone as it is the first time a title from the iconic Call of Duty franchise will be included in the popular subscription service. The decision comes in light of Microsoft’s recent acquisition of Activision Blizzard, allowing the tech giant to integrate Activision’s gaming portfolio into its offerings.
With this launch, Xbox Game Pass subscribers across various platforms, including console and PC, will have access to the latest installment of the Call of Duty series. The addition of Modern Warfare III is expected to attract new subscribers and retain existing ones, especially following recent price hikes announced by Microsoft for the Game Pass service.
Earlier this month, Microsoft revealed that the monthly subscription fees for Xbox Game Pass Ultimate and PC Game Pass would increase, with the Ultimate plan rising to $19.99 from $16.99, effective September 12, 2024. The PC Game Pass subscription will also see a price increase to $11.99 per month. These changes have raised concerns among gamers, but the inclusion of Modern Warfare III could serve as a strategic move to mitigate any backlash from the price adjustments.
Additionally, Microsoft has plans to introduce a new Xbox Game Pass “Standard” option for new members in the coming months. This tier will not include access to day-one games but will offer online multiplayer capabilities, aiming to provide more flexible choices for gamers.
Looking ahead, Microsoft is also gearing up for the release of Call of Duty: Black Ops 6, which is set to launch on Xbox Game Pass later this year. Current subscribers to Xbox Game Pass for Console, Xbox Game Pass Ultimate, and PC Game Pass will be able to access this new title upon release. However, new members will need to subscribe to the Ultimate tier to enjoy day-one access to Black Ops 6.
The strategic integration of these blockbuster titles into Xbox Game Pass is seen as part of Microsoft’s broader strategy to enhance its gaming ecosystem and compete more effectively in the industry. With the increasing popularity of subscription-based gaming, the addition of high-profile titles like Modern Warfare III and the upcoming Black Ops 6 could solidify Xbox Game Pass as a leading choice for gamers.
As Microsoft continues to expand its gaming portfolio, the company is also focused on improving user experience and delivering value to its subscribers. The recent price hikes, while controversial, are part of a larger plan to enhance the service and ensure that gamers receive top-tier content.
In summary, the launch of Call of Duty: Modern Warfare III on Xbox Game Pass marks a significant step for Microsoft in its gaming strategy, promising to deliver exciting content to its subscribers while navigating the challenges posed by rising subscription costs. With the gaming landscape constantly evolving, Microsoft is positioning itself as a key player in the future of interactive entertainment.