Beyoncé recently released her highly anticipated hair care line “Cécred.” While the line has been praised by hair enthusiasts of all sorts, some folks still questioned whether the products would perform well on their highly textured hair.
Chicago-based hairstylist Cari Johnson, who goes by CariJayy, put the products to the test on her longtime client and drew on professional expertise to weigh in on how they perform for all hair types.
“As a hairstylist myself, I have always loved and respected (Tina Knowles’) success as a salon owner and stylist and seeing Beyoncé constantly change her hair while keeping it healthy. Needless to say, I was very intrigued,” CariJayy wrote while reviewing the products on social media.
CariJayy has been doing hair professionally for nearly nine years. She tested out nearly every Cécred product on her client Stephanie Luca, who she says has fine, medium/low density, coily/curly hair.
“In my professional opinion, based on my client’s fine texture, I have no doubt the products will perform well on highly textured hair,” she says.
She says the hair care line did not weigh down Luca’s hair but did offer hydration that dense, textured hair needs.
“The ingredients are very rich from what I’ve read,” CariJayy says. “It has different African oils, [and] it has a lot of shea butter. So it’s very hydrating, which is something that we are always looking for when you have really highly textured hair.”
The hairstylist appreciates that the line focuses on the foundation of hair care.
“I know a lot of people struggle with trying to find the right product, [and] the line is really catered to making sure that the hair care part is first and foremost, before styling,” she says.
She says that she “definitely would incorporate it into my own routine” and that she liked how the shampoo didn’t strip hair of its oils.
“That’s always a big concern when it comes to deep cleansing or clarifying shampoos,” she says. “I think the moisturizing shampoo was great, and think it would work really well on those 4C textures.”
Although she’s a Beyoncé fan, CariJayy says she made sure to give the products a fair assessment.
“Being a stylist, I’m always just a little skeptical of celebrity brands in general,” she says. “I try to make sure I give a fair chance to all. I definitely I have loved Beyoncé for a very long time, but the thing that made me the most comfortable with trying the line is knowing that her mom is a stylist (and having) licensed stylists behind the brand.”
