Viral trendsetter Hailey Bieber has sent beauty fans into a tizzy after announcing a unique new product for her beauty line, Rhode Skin. The 27-year-old model, who is the founder and creative director of the brand, has previously launched products like the Peptide Lip Treatments, Glazing Milk, Peptide Glazing Fluid, and Barrier Restore Cream. However, her latest offering has nothing to do with makeup.

The new product that has everyone talking is an iPhone case specially designed to hold the brand’s Peptide Lip Treatments. The cases, tailored for the iPhone 14 and 15 models, come in a light gray color and feature a small pocket for the Rhode Peptide Lip Treatment to easily slip into. Hailey Bieber first teased the phone cover in early February through a series of photos posted on her Instagram account, sparking excitement among her followers.

Her innovative approach to combining beauty and technology has captured the attention of beauty enthusiasts, as the unique phone case had not been previously announced by the brand. With this unexpected move, Hailey Bieber continues to push the boundaries of traditional beauty products and create buzz in the beauty industry.