Conor McGregor and Virat Kohli have joined forces to introduce TIDL’s innovative pain relief products to the Indian market. The collaboration between these two global icons marks a significant milestone for TIDL as it expands its reach to 40,000 stores across India through a partnership with Baidyanath, a renowned health and wellness company in the country.

TIDL, known as the fastest-growing pain relief brand in the United States, has gained popularity for its cutting-edge products available in major retailers such as Target, Walmart, and CVS. With Conor McGregor gearing up for a high-profile fight and Virat Kohli leading the charge in the T20 World Cup, the timing of the launch in India couldn’t be more perfect.

Conor McGregor, co-founder of TIDL, expressed his excitement about the launch, emphasizing that TIDL’s products aim to revolutionize recovery rather than just ease pain. Partnering with Virat Kohli, McGregor sees the Indian market as a platform to showcase powerful recovery solutions to the energetic and passionate Indian audience.

Shan Umer, co-founder of TIDL, highlighted the company’s mission to provide innovative pain relief solutions that empower individuals to lead fulfilling lives. The expansion into India signifies a strategic move in TIDL’s global growth strategy, with Virat Kohli’s dedication and passion aligning perfectly with the brand’s values.

Virat Kohli, a cricket legend and TIDL partner, expressed his enthusiasm for the collaboration, noting how as a sportsperson, he has learned to manage pain while pursuing his goals. The collaboration between Conor McGregor, Virat Kohli, and TIDL sets the stage for a new era in pain relief solutions in India, promising a game-changing impact on the market.