BigLots, a prominent national retailer, has joined forces with the American Heart Association to support the Life is Why campaign, in honor of Heart Month. This collaboration aims to raise awareness and gather contributions to combat heart disease and stroke, aligning with the broader mission of the American Heart Association to promote heart and stroke health.

The Life is Why campaign, championed by national retailers like BigLots, seeks to promote healthier lifestyles to prevent heart disease and stroke. It also includes the AHA’s Go Red For Women initiative, which focuses on dispelling misconceptions about heart disease and stroke, particularly emphasizing that heart disease is the leading cause of death for women.

As a National Life is Why Supporter, BigLots is actively facilitating donations to support the American Heart Association’s mission throughout Heart Month. The retailer is not only encouraging customer donations but also involving its employees in promoting health awareness and social responsibility.

The partnership between BigLots and the American Heart Association goes beyond mere sponsorship, aiming to make a tangible impact on heart health. BigLots is hosting in-store fundraising activities, providing a platform for customer donations, and engaging its employees in various awareness initiatives as part of the Life is Why campaign. This strategic collaboration amplifies the message of heart health, reaching a wider audience and garnering greater support for the cause.

The joint efforts of BigLots and the American Heart Association highlight the significance of collective action in combating heart disease. Through facilitating donations, raising public awareness, and fostering employee engagement, they are making substantial contributions to heart health, potentially saving lives in the process.