Nvidia is reportedly ‘worried that it’s missing the boat’ on the booming market of portable gaming PCs dominated by AMD. While Nvidia and AMD compete in making the best graphics cards, AMD has taken the lead in gaming handhelds, powering popular devices like the Steam Deck and Asus ROG Ally. With the absence of Nvidia in this market, it seems to be missing out on a significant opportunity.
According to reports, Nvidia recognizes the need to change the current narrative. The company is concerned about AMD’s successful presence in the gaming handheld market and the potential release of a new PlayStation handheld powered by AMD. As AMD and Intel manufacture their own processors with built-in graphics, Nvidia faces the challenge of finding not just one, but two partners to manufacture a gaming handheld, as it does not produce x86 CPUs.
Speculations suggest that Nvidia might partner with Intel to create a premium gaming handheld, potentially outperforming other devices in the market. While it remains to be seen how Nvidia will navigate this obstacle, it’s clear that the company is making efforts to ensure its chips power next-gen handhelds, signaling a potential shift in the gaming handheld landscape.