Zippo – Our Flame Lasts a Lifetime
Zippo, the iconic lighter brand, has launched a new advertising campaign emphasizing the durability and longevity of its products. The campaign, titled ‘Our Flame Lasts a Lifetime,’ aims to highlight the enduring quality of Zippo lighters.
The marketing director of Zippo, Lucas Johnson, expressed the brand’s commitment to producing long-lasting and reliable lighters. The campaign is a testament to Zippo’s dedication to providing customers with high-quality products that stand the test of time.
The advertising agency behind the campaign is Ogilvy North America, known for its expertise in marketing communications. Ogilvy & Mather, a part of WPP company, has a global presence and a track record of successful advertising campaigns.
Zippo’s ‘Our Flame Lasts a Lifetime’ campaign is set to resonate with consumers who value durability and longevity in their purchases. With its iconic status and reputation for quality, Zippo continues to be a trusted brand in the market.