Sydney’s own EARLS COLLECTION, co-founded by ex-rugby player Lewi Brown, has partnered with ASICS for an impressive sneaker debut. The collaboration has resulted in the creation of the GT-2160 “Ngāwari,” which means “tread softly,” honoring Brown’s Māori roots.
The design of the sneaker blends earthy brown suede with natural mesh, with green accents paying homage to pounamu, a revered Māori stone. The insoles feature a pāua-inspired print, adding depth to the narrative of the sneaker.
More than just a visually appealing collaboration, this partnership holds emotional significance. Dedicated to Brown’s late father and grandfather, it also sheds light on mental health struggles. The brand name, “EARLS COLLECTION,” underscores familial ties and mental wellness.
For those interested in being part of the story, there is an opportunity to participate in the raffle for EARLS COLLECTION x ASICS GT-2160 “Ngāwari” on February 11th, 6pm AEDT (2AM ET), via the EARLS website. The global launch will follow on February 23rd at select retailers and ASICS.com. Save the dates and be part of the cultural celebration!
The collaboration between EARLS COLLECTION and ASICS is not just about sneakers; it’s a tribute to heritage, family, and mental health awareness, inviting everyone to walk this meaningful journey together.
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EARLS x ASICS GT-2160 “Ngāwari”
Release Date: February 11, 2024 (EARLS)
Release Date: February 23, 2024 (Global)
Price: $150
