Exciting news for gamers and blood donors alike! Gori: Cuddly Carnage, the popular video game, is making a unique change to its content to comply with age rating rules in certain regions. Instead of blood, the game will now feature ‘purple juice’ in its console versions for players in Japan, China, and Korea.

But that’s not all – the team behind Wired and Angry Demon Studio, the developers of Gori, are taking this opportunity to encourage real-world impact. With the digital blood saved in the game, they have initiated a blood donation campaign in the UK and Sweden, calling on gamers to join in and donate blood to help those in need.

While shedding blood in a video game may be thrilling, the act of donating blood in real life is equally impactful. Those who participate in the campaign by sharing a selfie while donating blood on social media with the hashtag #GorisGotBlood will be recognized in the game’s credits as ‘Lifesavers’ – a truly unique and rewarding experience.

For those interested in donating blood in the UK, more information can be found at https://www.blood.co.uk. In Sweden, donors can visit https://geblod.nu/bli-blodgivare. Additional information for donors in the US is available at https://americasblood.org.

Join the cause and become a Lifesaver today by contributing to this noble initiative. Let’s make a difference together and save lives, both in the virtual world of Gori: Cuddly Carnage and in reality.

To commemorate this collaboration, a blood-filled trailer has been released, showcasing the game’s action-packed scenes. Don’t miss out on the excitement – wishlist Gori: Cuddly Carnage on PlayStation 4/5 and Xbox One/Series X|S, or pre-order the physical edition now!