Amazon Music has unveiled a groundbreaking new feature called Maestro, an AI playlist generator designed to revolutionize the way users create playlists. Currently available in beta to a select group of U.S. customers on iOS and Android devices, Maestro aims to simplify and enhance the playlist creation process.
By leveraging AI technology, Maestro allows users to effortlessly curate playlists based on a variety of prompts. Whether users prefer short or elaborate ideas, emojis, emotions, activities, or suggested prompts, Maestro caters to diverse preferences. For instance, users can generate playlists inspired by themes like ‘😭 and eating 🍝’ or ‘Music my grandparents made out to’.
Creating a playlist with Maestro is a seamless experience. Users simply input their prompt idea, and within seconds, a personalized playlist is generated. From electronic beats to robot-like tracks, Maestro ensures a unique selection tailored to individual tastes. Users can save, share, and enjoy their playlists with friends, fostering a collaborative music discovery process.
While Maestro introduces an innovative approach to playlist creation, Amazon Music emphasizes the importance of user feedback in refining the technology. The platform has implemented safeguards to block offensive content and inappropriate prompts, prioritizing a safe and enjoyable user experience.
Currently accessible to Free, Prime, and Unlimited Amazon Music customers in the U.S., Maestro is set to expand its availability over time. Amazon Music Unlimited subscribers can instantly listen to their playlists and save them for future enjoyment, while Prime members and ad-supported users can preview playlists before saving.
To embark on the Maestro playlist creation journey, users can download the latest version of the Amazon Music mobile app. Beta participants will encounter Maestro either on their home screen or within the playlist creation interface, enabling effortless engagement with the feature.